Industry Guide
The trade photography shot list: what a capable business needs to show
Finished-work photographs show the result. A useful trade image library also shows the people, process, equipment and standards that made it possible.
Commercial photographer in Christchurch.
Real work deserves real storytelling.
Kerosene Media creates documentary-rooted commercial photography for restaurants, cafés, accommodation, trades, industrial businesses and product brands across Canterbury and the South Island.
Selected fields
Four worlds.
One standard.
Platform photography partner
Why Kerosene
Most businesses don’t have a photo problem. They have a trust problem.
In person, the standards are there. The people know what they are doing. The place has atmosphere. Online, that often disappears.
Kerosene closes that gap with image libraries built to work across websites, Google Business Profiles, listings, menus, tenders, press and ongoing marketing. Not louder. Not trendier. Just clearer.
Discuss your project ↗Working standard
Intentional, believable light.
Calm sets. Minimal disruption.
Predictable turnaround.
Clean delivery. Clear usage.
The process
Simple on purpose.
- 01 Enquire
- 02 Plan
- 03 Shoot
- 04 Edit
- 05 Deliver
Field Notes
Useful thinking from behind the work.
Practical guides, complete case studies and clear observations from commercial photography in the field.
Read Field Notes ↗
Industry Guide
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Industry Guide
A useful photography brief starts with the job, not the shot list.
A useful brief does not begin with a list of attractive shots. It explains the decisions the finished images need to support.
Commercial photography · Christchurch & South Island